![]() Over the last nine years, he developed, tested, and refined a technique he calls ‘Tiny Habits’. Professor BJ Fogg says, “It isn’t your fault.”īack in 2010, Stanford Professor BJ Fogg, a researcher in behaviour change, set conventional wisdom aside and started over. But then our enthusiasm wanes, the rest of our life takes over, and eventually, we give up, blaming ourselves for a lack of discipline and weak willpower. Unfortunately, although the recipe makes sense to us, most of us start out enthusiastically and follow the steps for a few days or possibly a couple of weeks. We know the recipe – set a challenging goal, give yourself a “done by” date, figure out the steps to get there, and off you go. ![]() ![]() This is the time of year that we think about habits we want to change. ![]()
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